Consulting with multiple tech startups, including an AI-driven media and entertainment startup focused on providing AI-powered post-production editing solutions to large movie studios.
Open to new opportunities to drive revenue growth, improve customer retention, and create a meaningful impact.
At Solution-Soft, generated $1 million in incremental annual revenue. My success came from cultivating relationships with Fortune 500 companies across the insurance, banking, energy, and retail industries.
My strategic sales approach focused on understanding each client’s technical requirements, particularly application testing automation and validation. This allowed me to deliver customized solutions that enhanced productivity and efficiency, ultimately contributing to the client's success and bottom-line results.
By partnering with Solution-Soft’s engineering team, I streamlined our pre-sales and proof-of-concept (POC) processes, reducing the sales cycle by 30% and improving close rates across the sales team.
In her next journey, Marina seeks an opportunity to join a forward-thinking company aligned with her values, which places a high value on building and nurturing customer relationships. She wants to be part of a dynamic team where she can leverage her experience to drive customer loyalty and retention while significantly contributing to sales growth. She aims to make a meaningful impact by aligning with a company prioritizing long-term success through exceptional customer care and collaborative teamwork.
Supported a Series A-stage tech company in California in securing their initial customers to identify initial product-market fit from a sales perspective, then creating a project management process for POCs to drive conversions from pilots to ongoing engagements. Initial customers included several of the largest retailers in the world.
Successfully implemented and secured a contract conversion initiative across two companies to move from 1-year to multi-year agreements for a Bay Area tech company and an L&D industry leader.
Designed and implemented a series of culture training courses for sales executives whose target customers included Middle Eastern and South Asian cultures
Within three months of implementing a new CRM, our sales team saw a 20% increase in conversion due to better tracking and streamlined follow-up processes. We also reduced the average sales cycle by 15%.
"Marina has the strong combination of being a great team player while being very creative and taking the right risks that add extra value to the project. With her technical and sales background, she can quickly understand needs and offer multi-dimensional and customized solutions. She is a pleasure to work with and a people person; I've thoroughly enjoyed working with Marina on many projects over the years. I highly recommend her for organizations that want a self-starter with great ideas."
President
Charis Intercultural Training Corp.
" From our very first interaction, Marina distinguished herself by taking the time to fully understand our goals, challenges, and aspirations. She was not just focused on selling a solution; she was genuinely invested in aligning Franklin Covey's offering with our specific needs and objectives. Her commitment to ensuring we saw a measurable return on investment was clear from the outset, and she worked tirelessly to customize solutions that would drive real impact for our organization."
VP, Chief HR Officer
California Water Service
"As a Co-Founder, I look for tenacity, an entrepreneurial ability to break through walls to get something done, and a willingness to rise to the occasion when evaluating who to invite onto our mission. We found all these things and more in Marina. "
Co-Founder
Engage3